Type:
  
Company:
  
  

Comcast, Partners Portal

http://www.comcast.com/

  • Redesigned corporate partners portal from the groundup (front-end and backend).
  • Migrated from static HTML to dynamic content on the WordPress framework.
  • Managed project (design and development) and deliverables.
  • 2016

Simplecard.com

White-label ecommerce platform for personalized direct mail print campaigns.
http://www.simplecard.com/

  • Managed design and development of product from concept to production to launch.
  • San Diego, CA.

TwitBug (photo sharing)

Photo sharing through email attachments.

  • Designed and developed photo sharing app from concept to launch.
  • Developed in PHP (LAMP).
  • 2009 – San Diego, CA.

Cox Communications

Third-largest cable television provider in the United States. 22,000+ employees, $9 billion dollar company.
http://www.cox.com

  • Member of the Engineering team in the corporate Marketing division.
  • Worked on improving internal web applications connected to enterprise systems.
  • Helped incorporate social media initiatives.
  • 2002 – San Diego, CA.

Avery Print and Mail Center

http://www.printandmailcenter.com/

  • Design and development of a white label ecommerce platform.
  • Launched with Avery-Dennison as first white label client.
  • San Diego, CA.

ViaSat, Corporate Intranet

http://www.viasat.com/

  • Design and development of companies Intranet servicing 2,000+ employees.
  • Integrated Human Resources data for employee directory, birthdays, and employee profile updates.
  • San Diego, CA.

Varigon, Inc.

http://www.varigon.com/

  • Senior Web Developer / Designer (employee).
  • Lead and managed design of ecommerce portals, websites, print, and marketing materials.
  • 1995-1999 – San Diego, CA.

MP3 Factory Direct

Ecommerce website selling custom MP3 (HDD) Players.

  • Designed and developed ecommerce website which sold large HDD MP3 Players (well before iPods existed).
  • Used Miva Merchant as the ecommerce platform.
  • 1998-1999 – San Diego, CA.

WordPress, Themes / Plugins (custom)

  • 12+ years experience in WordPress development (16yrs in PHP experience).
  • Created custom themes (70+) and plugins (120+) for corporations, startups, and agencies used for websites, intranets, and secure extranets.
  • Developed several enterprise scale apps on the WordPress framework as a Content Management System (CMS).

Hype 100 – CTO

An online social audio platform where the community submits and rates their most appreciated audio/video highlights and podcasts around technology and business.
http://www.hype100.com/

  • Served as (virtual) CTO guiding the product from concept to implementation.
  • New York, NY.

Kapalua.com

Real estate property management portal, events, and local blogging for Kapalua, HI.
http://kapalua.com

  • Redesigned legacy website with new a new design, marketing plan, and an improved user experience.
  • Managed development team and design process.
  • San Diego, CA.

ViewBug.com – CTO

Social networking photo sharing website with cash awards to winning contest entries.
http://www.viewbug.com/

  • Served as CTO managing development (backend and front-end).
  • Redesigned and redeveloped website from Django to PHP (Drupal and WordPress).
  • 2008-2009 – San Diego, CA.

Ideablue, Client Portfolio (50+ clients) – CEO

http://www.ideablue.com/

  • Management of clients on technology, public relations, business strategies, and team management.
  • Clients included startups, corporate, agencies, universities, night clubs, and celebrities.
  • San Diego, CA.

ModernPostcard.com

http://www.modernpostcard.com/

  • Managed the redesign of corporate website and ecommerce.
  • Helped with hands-on development of backend and front-end coding.
  • 2006-2007 – San Diego, CA.

VEEO Manager

Proprietary ecommerce plugin for software subscriptions and plugin downloads.

  • Reporting to the CEO, managed international ecommerce development team of web designers, engineers, and QA.
  • Developed on the LAMP stack (PHP).
  • 2002 – San Diego, CA.

ViaSat, Web Portfolio (100+ applications / websites)

http://www.viasat.com/

  • Established and managed new web/marketing departments.
  • Managed web portfolio (100+ applications / websites).
  • 2003- 2006 – San Diego, CA.

ViaSat.com

http://www.viasat.com/

  • Redesign and development of corporate website (in Drupal).
  • San Diego, CA.

ViaSat WebPoint (extranet)

Corporate extranet for product support and documentation.
https://extranet.viasat.com/

  • Designed and developed custom and proprietary product support extranet for military clients.
  • All code reviewed and approved by the National Security Agency (NSA).
  • San Diego, CA.

Modern Postcard NEMO (ecommerce)

http://www.modernpostcard.com/

  • Automation of the ecommerce order to printing to delivery to customer process.
  • 2006 – San Diego, CA.

Modern Postcard VDP

http://www.modernpostcard.com/

  • Implemented architecture and automation of ‘Variable Data Printing’ for direct mail campaigns.
  • San Diego, CA.

Modern Postcard, Web Portfolio (40+ clients)

http://www.modernpostcard.com/

  • Reporting to the CIO, lead and established company’s first consolidated group of all web resources.
  • Generated 50% of company revenue ($20+ million/year in online sales) through online marketing, email campaigns, and personalized print marketing (VDP).
  • P&L responsibilities.
  • Managed team of web developers, software engineers, UX designers, QA (team of 15+).
  • Managed web portfolio (40+ clients): USPS, Avery, FastFrames, Jiffy Lube, modernpostcard.com, networkmailer.com.

Interactivate, Web Portfolio (100+ clients)

San Diego’s largest digital agency.
http://www.interactivate.com/

  • Reporting to the CTO, lead and managed all interactive media, user experience (UX), and web development projects.
  • Managed international team of designers, web developers (PHP/.NET), and QA (team of 25+).
  • Managed web portfolio (100+ clients): Sunkist, Wolfgang Puck, Jenny Craig, California Avocado, Kapalua.com, Summerlin.com, IrvineRanch.com.
    • Client websites / projects (partial list): wolfgangpuck.com, sunkist.com, kapalua.com, avocado.org, avohq.com, avocadocentral.com, lyonhomes.com, summerlin.com, irvineranch.com, jennycraig.com, johnlainghomes.com, soyconnection.com, purefinancial.com, verrado.com.

SocialSimple – CEO/Founder

Ecommerce targeted marketing and UIX via social media data mining/analytics.

  • Co-founding CEO and hands-on CTO / CMO of a successful social networking startup.
  • Developed and engineered a high volume and “Big Data” SaaS product that personalized ecommerce user experiences (in real-time) through targeted marketing using social graph analytics and various API web services (Facebook, Twitter, LinkedIn, Foursquare, MySpace, Digg, Yelp).
  • SlideShare used in TechCrunch 50 => http://www.slideshare.net/jnegretti/social-simple-tech-crunch50-2008-presentation (also embedded below)
  • Hired all staff and formed a new company from the ground up (operations/facilities/finance/etc).
  • Full P&L responsibilities.
  • Investment by Golozo Partners of $2.4 million (2008).
  • Company/product acquired by NBC Universal for $4.7 million (2010).
  • 2008-2010 – San Diego, CA.

Verizon, Customer Advisory Board Portal

Advisory board portal for C-level executive clients and customers.
http://www.verizon.com/

  • Managed design and development of a customer portal for C-level executives.
  • Developed in Drupal.
  • 2010 – Boston, MA.

Adoptive, Web Portfolio (30+ clients) – CTO

Brand management think-tank/agency. New York, NY.
http://adoptive.co/

  • Served as Chief Technology Officer (CTO).
  • Client collaboration and strategic planning on web marketing, technology architecture, social media.
  • Strategic leadership in the areas of technology, mobile, interactive marketing, digital media, social media, cloud computing, and industry insight into the latest trends and innovations in web.
  • Reporting and deep analytics of “Big Data” for personalized user experiences / responsive design.
  • Managed and planned all technology initiatives, strategies, projects, and resources.
  • Managed web portfolio (clients in fashion, health, and technology): Bundoo.com, Macy’s, Walmart, Coach, Komar, Michael Kors, Yale School of Medicine, Dr. Fuhrman, Virgin Airlines.

Bundoo.com – CTO

Parenting website where parents can interact directly with doctors and childcare experts and get actionable information.
http://bundoo.com/

  • Design and development of product/startup from concept to development to public launch.
  • Integrated Amazon affiliate services (Marketplace).
  • Brand management on design/logo/etc.
  • Served as advisory CTO.
  • http://585k5j.axshare.com/ (wireframes to develop against)
  • 2013 – New York, NY.

Quality8 (QA)

Custom built web application to automate the quality assurance (QA) process of website and user experience (UIX) testing.

  • Developed as an ‘application’ in Drupal.
  • Connected to MySQL and Oracle.
  • San Diego, CA.

TheWrap.com – CTO

Hollywood news magazine and website.
http://www.thewrap.com

  • Re-developed and re-designed website and CMS from Drupal to WordPress on WordPress VIP servers.
  • Served as Chief Technology Officer (CTO).
  • Strong collaboration with CEO, COO, and executive editorial staff.
  • 2013 – Los Angeles, CA.

Miva Now

Trial to purchase automation of ecommerce platform to 3rd party hosting.
http://miva.com/

  • Design and development of product from concept to production.
  • Development of web services connecting to external 3rd party systems.
  • San Diego, CA.

CleanPlates.com

Healthy foods education blog and daily newsletter.
http://www.cleanplates.com/ (new website unlaunched)

  • Existing website was developed and structured poorly by resources no longer with the company.
  • Realigned the backend architecture to accommodate a singular database of content (vs many unnecessary instances).
  • Discovered and fixed lots of security flaws in the legacy custom administration.
  • Helped with social media strategies and initiatives.
  • 2014 – New York, NY.

Uppertag – Founder

Personalized content  and targeting marketing through deep analysis of user’s social graph using data algorithms.
http://uppertag.com/ (app unlaunched)

  • Designed and development of a “recommendation engine” that analyzes a user’s social graph through complex big data algorithms, content analytics, and mathematical equations.
  • Developed in PHP (LAMP).
  • 2012 – Present.